It’s Just was born from the idea of creating a space to pause, reflect, and share.

A place to talk more calmly, think without rush, and exchange ideas without the need to reach definitive conclusions.

Here, different themes come together — from technology to everyday life, from creativity to human relationships — always with lightness, respect, and empathy.

The inspiration comes from our symbol: the sunflower.

What appears to be a single flower is, in fact, a collection of many small flowers, all turned toward the light. A silent movement, without imposition. A simple gesture, yet full of meaning.

The name It’s Just also carries this idea.

Just, in English, means “only”, “simply”. A reminder that things can — and perhaps should — be simpler than we often make them.

This space is an invitation to break barriers, labels, and excesses. To step out of bubbles. To talk.

Not to have all the answers.

But to open paths.

✨ Welcome. May each reading here be like a petal — simple, yet full of meaning.

✍️ Who writes

I am Guilherme Vieira Domingues.

I work in the field of technology and artificial intelligence 💻, but above all, I am a curious person — someone who enjoys learning, observing, and connecting ideas 🔍.

I don’t like to introduce myself as a teacher or specialist. I prefer to say that I am someone who enjoys talking and thinking about things, believing that good exchanges create more human environments.

My purpose here is simple: to create a space where conversation is lighter, where different people feel included.


💬 Shall we talk?

If you’d like to exchange ideas, ask a question, talk about talks, projects, or any other topic that makes sense to you, feel free to get in touch.

📩 [email protected]


<aside> <img src="/icons/arrow-left-basic_yellow.svg" alt="/icons/arrow-left-basic_yellow.svg" width="40px" />

Its Just (EN)

</aside>